Saturday, February 03, 2007

DTH, IPTV, STB in India

The TRAI ruling made it mandatory to use Settop boxes for cable TV network providers. Tata sky DTH and DishTV India are other choices for the consumers available today. IPTV is a Hype and a Mess until the situation of broadband improves in India. But why this CAS or Set top box system essential ? Most Cable networks are run by local Dons/Bhai and Netas who are known to create untaxed wealth and evade royalties to Channels/MSOs by manipulating subscription figures.

Our news bureau has reports that lots of consumers are switching in the Delhi NCR from routine cable connections to Dish TVs. At the end of 2010, you can expect Dish TVs to have a penetration of 12% and revenues in excess of Rs 5000 crore. Also it does make sense to switch to Tata Sky Dish TV because of the fantastic customer service and better quality of picture and video.

The Indian consumer is probably the most happening consumer in the world today. All of a sudden he has become a king :-)

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